Parallel session in Anhui Province

The Anhui parallel session fully leveraged the platform resources of the International Performing Arts Conference during the festival, inviting key representatives from the European Travel Association and major European festivals to visit Anhui. Chinese and international guests, from the perspective of the arts, shared the unique charm and cultural highlights of tourism between China and Europe, and jointly explored the global topic of "new tourism"—namely, how to deeply integrate tourism models with local cultural and artistic resources, thereby creating new consumption scenarios that meet emerging demands and in turn stimulating new cultural and tourism consumption.